Digitalization in retail: Müller as a digital pioneer in the industry.
Digitalization in retail — this is at the top of the list of priorities for the retail company Müller. The digitalization offensive was launched back in 2013 with the introduction of an online store including Click & Collect. The next logical step was the digitalization of customer loyalty activities.
Easily manage your loyalty app with the intuitive dashboard. Plan your marketing activities. Send push notifications to your target groups. Manage your customer data in the CRM system. And much more.
By simply scanning the invoice, your customers collect loyalty points which can be exchanged for individual rewards.
With your loyalty app, you can target customers with personalized offers - easily and individually via push notification, email or SMS.
Be thankful for your customers' feedback by granting them loyalty points as a reward for direct feedback. As a side effect, your ratings increase as well.
Data management, automation, audience segmentation – our dashboard simplifies these tasks and more.
We know the challenges for pet stores.
Rising energy costs, increasing regulations, poor customer reviews - all of these can increase your customers' willingness to switch.
Effective customer loyalty measures are therefore becoming increasingly important in pet retail - because everyone likes to be rewarded for their loyalty.
Delivery bottlenecks, high competitive pressure, increasing digitalization — major challenges with a negative impact on your sales.
Effective customer loyalty measures can increase sales by up to 28.4% — and make your customers not only more profitable, but also happier.
Traditional advertising and strict data protection laws make it difficult to engage in targeted customer communication. This is why first-hand customer data is becoming increasingly important.
With our simple customer loyalty solution for pet supply stores, you can easily collect and use customer data.
+ 28.4 %
increase in sales through digital loyalty club usage
+ 12.7 %
increased customer frequency after app launch
average app rating
registrations in just 6 months
Dr. Günther Helm
former CEO | Müller
hello again as a "digital speedboat" for Müller
"We are delighted to be able to offer our customers an individualized service with our digital customer card and the Müller app. This is an important and indispensable step in driving forward our digitization strategy across Europe."
CEO | Mainglück
Innovative customer loyalty in the fashion industry
I didn't want the 100th customer card, but an innovative, modern image and to stand out from the competition - that's what I achieved with the app!
Mag. Heike Klocker
CEO | Mariahilf Apotheke Trofaiach
Digital services in the pharmacy sector
Our new hello again app has made a decisive contribution to positioning the brand as digitally innovative and increasing customer frequency and sales. In addition, we can continue to offer better and better digital service in the future!
Marketing, Sponsoring & Hospitality | Alemannia Aachen
Digital customer loyalty in the football business
The app was implemented exactly as we had imagined. We had a great exchange and good collaboration with hello again!
With our simple onboarding process, we'll guide you to your own app in just a few steps - until it's available for your customers.
We focus on your success! With our experience from over 800 customer projects, we get the most out of your app and help you achieve success in no time.
Our comprehensive help center with user manual, instructions and videos is available around the clock for quick help.
Our app support is always there for you, whether you are new to hello again or have been using our solution for some time.